Tagged: Quixtar

The facts about Orrin Woodward, Team and MonaVie – Once and for all – Part 6

Part 6 – Orrin Woodward and the team leaders stand tall in the throws of war.

 t 7 maxshout

“At my command, unleash hell” – Russell Crowe as General Maximus Decimus Meridius in the movie ‘Gladiator

 

Quixtar’s Smack-Down and the Team stands strong

Quixtar’s next move was in response to the wave of resignations. Imagine Quixtar’s ownership saying, “Somehow, Orrin or Chris must have told all of those people what to do! Then their top leaders must have conveyed the message. Lets identify the top 10-20 biggest leaders and attack them too. We will sue them, drag both husbands and wives into court and interrogate them for hours in front of cameras and high-powered lawyers. Lets drain them all financially; bankrupt them if you have to. Lets take their computers and phones and scan for any communication with Orrin, Chris or their teams. Lets spend millions to find the answer to the question: who destroyed our “property” by telling all of “our” people quit. Bury them, regardless of the financial cost!” For the next few months, this was the Team’s ‘Valley Forge’ moment – and without their two top Commanders. A potential breaking point was imminent. How long will decisions of principle carry them? Even thought the spotlight was on Orrin and Chris, there were many other leaders who sacrificed greatly to protect others from attack during this time. These are all unsung heroes. They were brothers in a foxhole getting mortars dropped all around them. And certainly there were some financial casualties. That being said, nobody sacrificed more than Orrin Woodward.

Nobody succeeds alone.  Everyone needs a helping hand from time to time.

When George Washington walked through Valley Forge the winter of 1777 to begin the Continental Army’s 6-month encampment, I imaging that, privately, his confidence was extremely tested. What a breath of fresh air it must have been to greet Friedrich Wilhelm von Steuben, onetime staff member of Frederick the Great (King of Prussia), carrying an endorsement from Benjamin Franklin. One could argue a divine providence in the timing of events. With von Steuben’s help, the Continental Army made it through the winter with revived spirit and enhanced fighting skill to successfully engage the British Army at the Battle of Monmouth in New Jersey!

There were a few rays of hope during the Team’s 6-month ‘Valley Forge”. The first came with a Circuit Court ruling that upheld the constitutional right of assembly, allowing the Team to gather for meetings and seminars. The second ray of hope (and this would prove later to be the seed idea to the Life Leadership business) is that the Team could market a generic version of their audio CDs and books for general personal and professional development purposes. All references to Quixtar must be (happily) removed. Members that attained a certain volume of materials could still be paid a bonus from Team, based upon volume discounting. This gave birth to the idea that the personal and professional development found within the content produced by Team leaders could turn into a stand-alone marketable product.

Uncommon Sacrifices

What happened next was, in my opinion, one of the most generous moves in business history that I have ever heard about. In addition, almost nobody knew about this amazing sacrifice (until now). Orrin Woodward, Chris Brady and Tim Marks (and their spouses) were already under legal and financial attack by a billion-dollar company; they were getting stabbed in the back every other month by people they thought were friends, they were targeted by countless critics blaming them for everything going wrong, they were all getting interrogated in courtrooms after being forced to regularly read mountains of legal briefs, and if that wasn’t enough, they were forced to endure weeks at a time without seeing family and loved ones … did they reach their breaking point? No, instead, they did something truly amazing. In the middle of all of this turmoil, they agreed to surrender 100% of their Team bonuses for the purpose of subsidizing the incomes of the Team leaders that were camped with them in this valley. What an amazing move! What is even more amazing is this continued for 18 months while all three shouldered all of the aforementioned workload, attacks and immense stress.   History, many times, recalls great deeds of men long after they did them. The great deeds of the original leaders of the Team must not go un-noticed any longer. No wonder they command so much social capital!

Next, a fortuitous chain of events!  Stay tuned for Part 7!

#SetTheRecordStraight

The facts about Orrin Woodward, Team and MonaVie – Once and for all – Part 5

Part 5 – Orrin Woodward, Chris Brady, Social Capital and the Test of True Friendships

 original band of brothers

“We few, we happy few, we Band of Brothers.  For he today that sheds his blood with me, shall be my brother..” – William Shakespeare from King Henry V

 

Social Capital

True leadership only shines in difficult times. There are many points in history where only a strong leader who is unwavering in their principles will be followed. To a non-leader, this type of leader is, at best an anomaly and at worsts a pariah. George Washington was chosen to lead the Revolutionary War and the Presidency not because of how tall he was, how wealthy he was nor where he went to school. He was chosen to lead because he was a man of iron principle, integrity and honor. This type of person attracts and builds something called social capital.

When the Quixtar letters were sent out, I can only imagine that the owners and legal staff concluded that they had financial capital to use as leverage to force members to capitulate to their demands. I imagine that Quixtar staff and legal council suggesting “nobody would dare give up their income and their entire business that they worked so hard for, just to follow Orrin and Chris into the unknown!” The rule in the Quixtar Member Contract was that you could not join another networking company for 6 months – so who would be crazy enough to give up their income and potentially start from scratch after 6 months? This is were Quixtar brass missed it – they were all about to witness the true power of social capital. Orrin Woodward and Chris Brady followed the judges TRO completely (phones and computers were seized for discovery by the lawyers, and proved in court there were no traces of down-line communication whatsoever). Not even the lawyers could understand why, in the days and weeks that followed, an avalanche of resignation letters were submitted to Quixtar. What began as a few member resignations led to dozens, which led to hundreds, which led to many thousands of resignations sent in to Quixtar. It was estimated that, within 60 days, Quixtar had managed to scare away almost $200 million in annual market share and an incalculable amount of potential growth revenue in years to come (full article reference here).

It was argued over and over, “They had to have communicated somehow!” Nope. The fact remains that Orrin and Chris did no such thing. To the mass of Team members who were in the dark, two facts were all that were needed. Fact #1: ‘Orrin and Chris were no longer a part of the Quixtar business.’ Fact #2: ‘Orrin and Chris were (and still are today) men of iron principle and integrity who have served a group of men and women for over a decade. As a result, they have earned a tremendous amount of social capital.’ This is all that was needed for the first wave of Team members to logically conclude that, “if Orrin and Chris are no longer in Quixtar, then I don’t want to be either.” This first wave of resignations to Quixtar was not a blind leap by mindless drones. This was social capital in its finest form. Through deductive reasoning, members could discern the facts concerning the status of Orrin and Chris at that time: (1) they are no longer with Quixtar, (2) they have always had a vision serve a million person team, (3) they have a track record of good character, integrity and service to others, (4) they have always adapted in adversity. Therefore a leader could conclude that there must be another ‘mountain top’ on the other side of this impending ‘valley’. The first wave of resignations led to an exponentially bigger second wave following the same explanation of social capital at other levels within the Team organization. Wave after wave of resignation letters crashed the membership department at Quixtar. Just like a scene out of the stock trading floor in Wall Street when there is panic in the trading markets, I imaging Quixtar staff frantically yelling and scrambling for answers to why, oh why, in a matter of 3 months, did they lose tens of thousands of distributors and a $200 million per year portion of their North American business… The answer is clear looking backwards: Social capital trumped financial capital.

The phenomenon of social capital can only be understood by studying those rare events in history: the Biblical account of David and his Mighty Men, the Greek history of Achilles and his Myrmidons, the original signers of the Declaration of Independence, and the WWII paratroopers of Easy Company portrayed in the movie series Band of Brothers (to name a few examples). It is something that is built and earned over time by adhering to the laws of leadership. Period. In addition, those who don’t have social capital have a very difficult time understanding those who do. Case and point: Quixtar’s next move.

The battle is about to begin – stay tuned for Part 6!

#SetTheRecordStraight

The facts about Orrin Woodward, Team and MonaVie – Once and for all – Part 4

Part 4 – Orrin Woodward and the Team battle a giant.

 braveheart2

“William, where are ya going?” “I’m going to pick a fight!” “Well, we didn’t get dressed up for nothing!” -from the movie Braveheart

 

August, 2007

Stunned from the recent news in June, Orrin Woodward and Chris Brady were still hopeful that the ownership group of Quixtar and Amway would come to their senses. As the buzz grew and the worry thickened, another ‘Boston Tea Party’ seemed imminent. On August 9, 2007, Orrin Woodward, Chris Brady and their legal staff made their last stand at diplomacy. David and Goliath, recreated 3,000 years later, only this showdown takes place in a boardroom in Ada, Michigan. As they stood outside the boardroom, I am sure you could have heard a pin drop. Imagine, theatrically, time slowing down and an intoxicating fog of worry and anticipation filling the corridor. Not a word is said, but thoughts scurry across the front of everyone’s mind “will this approach work?” and a thousand “what if” scenarios preplay through everybody’s mind. Then, imagine a reassuring glance that says, “we said we would do the right thing, no matter what the cost”. “Yup, lets roll”.

They all knew there were only 3 potential outcomes that could happen today (as the wild west shootout music plays in the background of their minds). Outcome #1: There is still time, they could just tuck tail and run. Seriously, both Orrin and Chris had enough money to just wash their hands of this whole mess and walk away from this fight. There is no argument that this option would have simply allowed Amway’s changes to erode their business in the months to come. This option also came with a guaranteed to also destroy the hopes, dreams and livelihoods of the tens of thousands of current Team members. This is what a coward would have done – walk away, or worse, cut a deal. Outcome #2: Maybe the potential resignation of two of Quixtar’s best and brightest leaders would sway the imperial rivalry to change course. Just like in March of 1766, Orrin and Chris must have felt like Ben Franklin in front of the English Parliament, hoping to convince the British Crown that their actions may cause a breach of trust and a possible revolution. Maybe Quixtar would see that Orrin and Chris were using all of the leverage they could muster to come to an amicable solution for all. Unfortunately, just like King George III, the Imperial ownership at Amway was not going to budge, not even for their top marketers. Outcome #3: Orrin and Chris would be forced to sacrifice everything, give their resignation, secede from the union and begin their battle for independence. As history has shown with previous groups who stood up for injustice, this move would surely be followed with threats of litigation and financial ruin for themselves and all of the top leaders who would dare to stand with them.  (A minor point of fact: Quixtar staff claims they terminated Orrin and Chris that day; however the fact remains that the notice of resignation letters were handed to Quixtar’s legal staff prior to their announcement of termination. Quixtar later refused to acknowledge this small fact.) This would, just like September of 1768, lead to England sending warships to Boston Harbor to prevent uprising and revolution.

The conference room door opened and the time that seemed so slow just moments ago suddenly lunged everybody forward into a tempest. The corporate titans were not about to be intimidated and, as ego’s ballooned, diplomacy was tossed out the window. The meeting concluded with Orrin Woodward and Chris Brady tendering their resignations. The reply from Quixtar came in the form of a threat and a warning: this is where I imagine a scene from the movie ‘300’ (the famous battle between 300 Spartans and the Persian army in 480 BC) was recreated in the corporate boardroom as Xerxes messenger placed his foot upon the large mahogany conference table across from Orrin and Chris, and threw a string of skulls at Orrin’s feet saying, “Nobody has ever defied us and survived! Look at past rebels – Brig Hart, Ken Stewart, Don Storms, Bo Short, Gerry Betterman, Andy Andrews. None of them survived our wrath of litigation and went on to built another marketing business. Ever!!”

The very next day, as bold as sending warships into a peaceful Boston harbor, Quixtar sends tens of thousands of threatening correspondence, or “ultimatum letters”, to each and every member of Orrin Woodward’s Team organization. These letters demanded the members stop attending all Team events and stop using Team materials to build their network. These letters (and later court documents) showed that Quixtar considered members and their connections to other friends and family members to be private company property. The letters further demanded a written response of allegiance to the current Quixtar (and future Amway) system. If you did not reply within the 2-week deadline, they would automatically terminate the member’s business. Can you imagine being a new person receiving an ultimatum letter like this? Quixtar/Amway certainly does not have to worry about outside forces damaging the company when it seems to be the only company on planet earth that “eats its young”.

The ‘shot heard round the (networking) world’:

Flashback to 1768 – Imagine 2 young fishermen trolling the banks outside of Boston Harbor. Just another day at work, when suddenly, they are caught off guard by the sounds of two large vessels piercing nearby waves. The tall mastheads, ringing warning bells and a well organized crew hustling to ready their ship for port must have been both awe inspiring and frightening to the humble fishermen. As the British Royal Navy began to move their massive ships of war into Boston Harbor, the entire town stopped to wonder why so many ships have arrived? “We couldn’t be under attack by our own sovereign, could we?”

Mid-August 2007

It’s been a couple of days since the meeting between Orrin, Chris and Quixtar brass. The majority of people in the Team organization did not even know that it was even happening. Many of the top leaders were concerned about how the upcoming changes would affect their business, but it has been many days since any communications from Orrin, Chris or any of the top leaders from Team. Complete radio silence (we know now that were immediately served with a court-ordered temporary restraining order (TRO) which forbade them from communicating with their entire Team organization). In fact, the only communication to the Team organization came from Quixtar, in the form of this threatening ultimatum letter. This left everybody wondering and asking “what do we do now?” Call Orrin (no answer). Call Chris (no answer). Call the Team office (no answer). What to do? Fear creeps into the mind. What has happened to the leaders? What will happen to the rest of us? The drama increased with each passing day…

Imagine the average member, sitting at their kitchen table on a sunny Saturday morning. A few months prior, they registered with Quixtar and were excited by the results of build a network with a great group of friends in a teamwork approach taught at their local Team meeting. Now, in one hand, they hold an ultimatum letter from Quixtar. In the other hand, a computer mouse that is scrolling through a fresh blog article from a Quixtar affiliate that reads “Just Go, Team”. This article includes allegations that Quixtar has just terminated its two fastest growing leaders and is happy to see the Team go. Hmmm… It isn’t difficult to imagine, at this very moment, that this member does not have a good feeling about sending a letter swearing allegiance to a company that behaves like this.   Whether a member was new or making thousands of dollars in monthly bonuses, the gravity of this point in history weighed heavy on all members.

Stay tuned for Part 5!

#SetTheRecordStraight

The facts about Orrin Woodward, Team and MonaVie – Once and for all – Part 3

Part 3 – Orrin Woodward joins Quixtar board, attempts to ‘clean house’

 Apollo13B

 

2005 – 2007

Orrin Woodward was elected to sit on Quixtar’s Independent Business Owner’s (IBO) board of directors. The following year, Chris Brady was elected to serve on the same board. The purpose of the IBO board was to create and maintain synergy between the field marketers and the Quixtar ownership group. These years were filled with tremendous excitement and hope for a bright future. This excitement was based upon the idea that they could have their ideas heard and together forge an amazing future for Quixtar and Team. I imagine that this excitement rivaled the early 1770’s when Thomas Jefferson and George Washington owned a vineyard and an olive tree plantation in partnership with a British royal, The Earl of Dunmore. As exciting as this must have been to Jefferson and Washington, this partnership was not to last, as bigger problems disrupted their capitalistic synergy. In the later 1770’s, many of the selfish actions by the Earl of Dunmore were quickly turning himself into America’s first villian.  Shortly after this, Thomas Jefferson (who was an avid reader of history) penned the “Summary View of the Rights of British America”, which highlighted the idea that if the British King does not act in the best interest of the colonialists, that his jurisdiction shall become null and void (whether he liked it or not).

Fast forward back to 2005, with the failing health of the two original founders (Rich Devos and Jay VanAndel), controlling interest was passed down to the next generation of Devos and VanAndel family members … eventually, a new executive staff was in place and the synergy that was enjoyed for decades was suddenly found wanton. It seemed as if the concept that Thomas Jefferson wrote about in 1774 (A Summary View of the Rights of British America) was starting to be abused once more by a corporate group that did not study or understand true leadership.

Stemming from his career as an Engineer and extensive training in the field of continuous improvement, Orrin Woodward could not sit idle and let problems fester. Both Orrin and Chris agreed that somebody had to stand in the gap and try to help fix the problems that were starting to hurt business growth in the field. It is said that ‘courage’ is not the absence of fear, but action in spite of fear. Wanting to drive continuous improvement for all, Orrin acted courageously and decided to risk the status quo and call out the ‘elephant in the room’. He gracefully drafted an ‘Olive Branch’ letter to one of the new billionaire owners, Doug Devos, pointing out some ways to improve Quixtar for everybody, ownership included. (You can read the full letter at Dan Hawkins blog). The two main points that were highlighted were retail price of Quixtar products in the marketplace and the means by which the company subtly began to take extra profits for themselves. It is curious how human nature and history tend to repeat from time to time in the form of greed and ego. There was a hidden form of taxation without representation happening at the corporate level, and nobody had the guts to go straight to the top to call out the elephant in the room – Nobody, that is, until Orrin Woodward arrived with the support of his loyal friend, Chris Brady. Prior to this, both Orrin and Chris often spoke in terms of principles, just like the founders of our nation, encouraging leaders to “do the right thing because it’s the right thing to do, regardless of the cost”. Another historical fact to clear up is this: Just like pre-1770 colonial Americans had no intention of seceding from the British, neither Orrin Woodward nor Chris Brady had and intention of seceding from Quixtar. Ultimately, their hand was forced by an injustice…

June 2007

After a few half-hearted “peace treaties”, corporate ego dictated the next moves by the second-generation ownership of the Devos and VanAndel families. Without warning or asking approval from the IBO board, Quixtar ownership drops 2 bombs. Bomb #1: They are going to reduce commissions on two products without reducing the cost of these products (the two products that The Team sold the most of). It is almost like taking a page out of history, like Imperial Britian imposing a tax mechanism like the Stamp Act or Townshend Act, then daring the people to defy the crown with ships of war sitting in the Boston harbor… Bomb #2: They are eliminating the parent company, Alticor, and merging the Quixtar Company back into the previously separate corporate entity, Amway. Period. No discussion. No deliberation with the field. It seemed like the attitude from the top was ‘we can do it just because.   And if you don’t like it, too bad’.

To this day, nobody in the field really knows why these moves were made. Was it a conscious attempt to destroy their North American business?  Sure, there were a few well-spun press releases, but none of it makes any sense considering the tremendous growth of the Team organization all of these years.  Was the (second-generation) ownership really that oblivious to the negative marketing effects of the Amway name in North America? Either way, it was ‘their way or the highway’.

Stay tuned for Part 4, this is getting tense!

#SetTheRecordStraight

The facts about Orrin Woodward, Team and MonaVie – Once and for all – Part 2

Part 2 – Orrin Woodward and the Early Years (back in the day!)

adams_franklin_jefferson

The Story of Life Leadership

(The Story of the most unlikely of friends, building the most unlikely of businesses, starting from the most unlikely of small towns…)

Just as the American story of freedom is filled with hope, sacrifice, providence, thin threads, great deeds, heroes and villains – so is the story of Life Leadership. The formation of America and the formation of Life Leadership are both real-life David and Goliath tales that are equally astonishing and almost unbelievable. Generally speaking, both stories begin with the growth and expansion of a smaller group of people filled with hopes and dreams of a bright future. Next is the part where a larger governing group begins to take advantage of that smaller group. What follows in each story is that the smaller group gets pushed around long enough, then, the smaller group decides to fight back. Eventually, other neighboring parties become impressed with how ‘scrappy’ the underdog is, and they are inspired to join the fight and root for the smaller group’s victory (especially if there is a mutual benefit). In both cases, the outside help could not have come at a better time. Many people would argue that in both cases, if the smaller group did not receive help, the battles would have been lost to the larger group. Now, let us replace generalities with details:

Now that we have reviewed your American History of Independence in Part 1, let me tell you the tale of Orrin Woodward, Chris Brady and a group of men and women that, back in 1999, simply called themselves ‘The Team’. Just like colonial America prior to 1776, the men and women of The Team had no idea that they would be thrust into a similar battle for entrepreneurial independence (ultimately leading to the formation of the Life Leadership Business). For creative flair, feel free to pause your reading and queue up the soundtrack from the movie, Braveheart, before reading further. The historical timeline follows as such:

  • 1993  –  Orrin Woodward joins Amway in hopes to get his baseball card collection back. Orrin ends up going to a few meetings, pulling money from his employee 401k fund, and gets started leveraging his initial investment to build a network.
  • 1995  –  Chris Brady joins Orrin Woodward’s group as a low-cost, flexible alternative to starting a conventional franchise (in order to escape the corporate ‘rat race’). Chris was, at the time, conducting extensive research in the advantages and disadvantages of all types of enterprises, concluding that Orrin’s plan may just work.
  • September 1999  –  The owner’s of Amway form a shell company called Alticor. This was immediately followed by the formation of a new e-commerce company called Quixtar, separate from Amway, with Alticor owning both divisions separately. Members of Amway are giving the option to leave Amway (and it’s branding) and join the new e-commerce company, Quixtar. (As you can imagine, this helped tremendously with Orrin & Chris’s marketing efforts).
  • 2000  –  Following a series of losses in a ‘friendly’ marketing competition, Orrin Woodward and Chris Brady begin to understand the power of ‘social capital’. This led them to create their own training company to help develop leaders within their organization. This was an effort to clear up the confusion of ‘best practices training’ in the industry and increase growth using a strategy later dubbed ‘Team Approach’. Training centered on the fact that new products and new technology were not the key to success in a marketing business; instead, true leadership at the individual level was (and still remains) the key to success in business.
  • 2000-2007  –  Unprecedented growth occurred within the Team organization! Many people were very happy and successful in this ‘new world’ of prosperity. The Quixtar executive staff was impressed and the Team enjoyed a period of incredible wealth creation for the entire organization. Furthermore, Orrin Woodward’s organization was repeatedly recognized as the fastest growing organization in all of Quixtar, representing nearly $200 million in total group sales at its peak. Read the following excerpt from Orrin’s article:

The online model fit our young and hungry team perfectly. In fact, from 1999 through 2007, Laurie and I led the fastest growing organization within the whole company. We grew from several hundred to over ten thousand people attending events and our sales increased from a couple hundred thousand dollars to over one hundred million dollars! In addition, many other teams sought our training and started growing resulting in nearly another hundred million dollars in volume. Our training organization, in other words, was responsible for nearly $200 million of Quixtar’s total sales.

The plot begins to thicken; stay tuned for Part 3!

#SetTheRecordStraight

The facts about Orrin Woodward, Team and MonaVie – Once and for all – Part 1

 Part 1 – An important review of American History facts

OK, its time to clear up the story of MonaVie, Orrin Woodward and Chris Brady once and for all! Once again, the antagonists continue to twist the facts and get the story wrong. The funny thing about actual events is that they typically do not require any embellishment or exaggeration – they are full of drama and suspense all by themselves!

The dramatic history deserves to be properly told concerning the events leading up to Orrin Woodward’s business partnership with Dallin Larsen and MonaVie, then onward to the launch of Life Leadership. This series of articles will illuminate, in more detail, the incredible chain of events in an effort to capture the honorable deeds of a few brave men and women in American business history.

In order to fully appreciate these ‘major motion picture worthy’ details of this moment in history, we need to take a peek backwards 247 years into American history – to a time where honor and duty were a matter of course for statesmen around the world.

george-washington

“The time is near at hand which must determine whether Americans are to be free men or slaves.” –George Washington

In case you were sleeping in your high school American History class, let us recall some of the major highlights leading up to the American Revolutionary War and the beginning of the United States of America:

  • Jan. 17, 1706  –  Benjamin Franklin born in Boston, MA
  • Feb. 22, 1732  –  George Washington born in Virginia
  • Apr. 13, 1743  –  Thomas Jefferson born in Virginia
  • 1754 – 1763  –  The French and Indian War occured.
  • Mar. 1765  –  English Parliament imposes the first direct tax on American colonies, called the Stamp Tax. This was to help pay for British military organization in America. It was the first time colonialists united together in opposition.
  • Sept. 1768  –  English warships sail into Boston Harbor to “keep the peace”. Part of the unrest was caused by the Townshend Revenue Act (a new tax to help pay for increased British military presence in the American colonies).
  • 1770  –  The American colonies are growing like crazy – population reaches 2,210,000
  • March 5, 1770  –  Boston Massacre occurs when British troops shoot into a mob at point blank range.
  • April 1770  –  The Townshend Acts are repealed by the British Crown.
  • May 10, 1773  –  The Tea Act takes effect, giving the British East India Trade Company a monopoly position on all tea imports.
  • December 16, 1773  –  Boston Tea Party! 8,000 Bostonians gather to hear Sam Adams tell them that British warships will not leave the harbor until all tea taxes are paid. Later that night, colonial activists disguised as Mohawk Indians board the ships and dump 342 containers of tea into the harbor. (What a bunch of Rascals!)
  • March 23, 1775  –  In response to escalating tensions between American colonies and the British Crown, Patrick Henry delivers his famous “Give me liberty or give me death!” speech.  7 days later, the New England Restraining Act is endorsed by King George III requiring that the colonies trade exclusively with England; and also bans fishing in the North Atlantic.
  • July 5, 1775  –  After the past year of escalated tension, including the Battle of Bunker Hill, the Continental Congress adopts the Olive Brach Petition – which expressed hopes of reconciliation with the British and King George III. King George refuses to even look at it and declares the Americas to be in a state of open rebellion.
  • March 4-17, 1776  –  Americans capture Dorchester Heights (above Boston Harbor) and point cannons (captured from Fort Ticonderoga) at the British Fleet stationed there, forcing the British to evacuate. A small victory breeds confidence!
  • May 2, 1776  –  The Americans, fragile and in need of help, receive foreign support from France and Spain! King Louis XVI of France commits 1 million dollars in arms and munitions to help the cause of freedom. Spain then also promises support. For financial perspective, $1 million in 1776 can be conservatively translated to $28 million in today’s currency.
  • Feb 6, 1778  –  After almost 2 years into the Revolutionary War, France and America sign two treaties: Treaty of Amity and Commerce and a Treaty of Alliance. They pledge to fight Britain until American Independence is won. A year later, Spain enters the war as an ally of France. The following year, the British are engaged in fighting all over the world.
  • Sept 3, 1783  –  Treaty of Paris is signed by the United States and Great Britain, ending the war and sealing American independence for good. This is the true beginning point for the Great Republic that, despite its faults, has been a place where its citizens can enjoy life, liberty and the pursuit of happiness.

I realize that a pure historian would be pulling their hair out right about now yelling, “you skipped some of my favorite parts!” My apologies. This condensed review should be sufficient to stir the imagination enough to appreciate the following tale of events.  Stay tuned for Part 2.

#SetTheRecordStraight

The Gift of Criticism

In 1 Corinthians 12 we learn that spiritual gifts are given to all of God’s people. They are meant to be graces from God for the edification of the church and for the common good of mankind. Apparently, some people are under the impression that God forgot to tell us about another “gift”. This “gift” is one that many people are excited to use faithfully day and night. Some people are so proud of this gift that they spend decades mastering it and ignoring any other lesser gifts in their repertoire: The gift of criticism. I love the following story from Woodrow Kroll:

It was after a church service one morning in which the minister had preached on spiritual gifts that he was greeted at the door by a lady who said, “Pastor, I believe I have the gift of criticism.” The pastor looked at her and asked, “Remember the person in Jesus’ parable who had the one talent?” The woman nodded her understanding. “Do you recall what he did with it?” “Yes,” replied the lady, “he went out and buried it.” The pastor suggested, “Go, thou, and do likewise!”

Just to be clear, criticism is NOT a spiritual gift. Everybody can do it – you are not special in this regard. It takes maturity and discipline to harness the power of one’s tongue. Proverbs 18:21 (NIV) says, “The tongue has the power of life and death, and those who love it will eat its fruit.”

 

Two types of criticism

There are two types of criticism, solicited and unsolicited. Unsolicited criticism typically comes from those who falsely think they have the spiritual gift of criticism. Sometimes, on very rare occasions, unsolicited criticism that comes from a loved one is necessary, albeit painful. Sometimes a “good ol’ fashioned butt-whooping” is warranted. However, more often it is the unsolicited criticism that not only falls on deaf ears, but damages relationships and drives wedges between people. On the other hand, solicited criticism is derived out of a desire to improve and remove “blind spots”.

 

The Value of Criticism

I love what Chris Brady has to say about criticism in his best-selling book, Rascal:

(Excerpt taken from his blog article, Rascalinity Test)

Certainly we don’t want to over-fixate on our problems. Doing so causes us to pull our focus away from the areas where we are naturally endowed, depletes our confidence, and drains our motivation. However, if the weaknesses are large enough, they can smother any chance the strengths have of moving us forward. In particular, if our weaknesses are weaknesses of character, they must be addressed immediately or the kind of success and significance for which a Rascal longs will never be realized. For some people, their weaknesses are so prevalent that they must be fixed in order to succeed any further. This is why it is helpful to have someone else take the test on your behalf. It might just point out some blind spots for which you are not aware. However, do this carefully, and only with people for whom you have the highest trust and respect. We should always invite “constructive” criticism carefully, as it is still criticism, and no matter how much of a Rascal we are, we can only handle so much of it.

 

Criticism of Orrin Woodward and the Life Leadership business

I have read all of the reviews, good and bad, of Orrin Woodward.  I want to set the record straight that what Orrin Woodward stands for is truth, justice and freedom. He is attacked because he is sharing absolute truth in a fallen world that likes to twist truth to satisfy bad behavior. Period!

Is Orrin Woodward a scam artist like some of his critics claim?

The answer is a resounding NO. The best proofs are in the area of personal finance and the Financial Matrix.  There are so many cases that have followed the Financial Fitness program and have wiped out multiple 5-figures of debt. There are testimonials plastered all over the Life Leadership Forums and YouTube videos that speak about how much the materials and success principles have made a positive impact that is impossible to put a monetary value on.

Is the Life Leadership a pyramid scam?

Again, the answer is NO. It is neither a pyramid nor a scam. It is the fairest (and the most lucrative) way to compensate people for building a compensated community. This community that encourages one another to read, listen and associate with success-oriented people so that all grow in the three necessary areas: Body, mind, and soul.

The only problem Orrin Woodward and the Life Leadership have is that, so far, they have been incapable of building a system good enough to overcome stupidity! Like it or not, this is the truth!

#SetTheRecordStraight

 

Orrin Woodward critics? Wikipedia calls your criticism lousy!

Before you put any stock in what a critic has to say, check their qualifications!  Doing your research on Orrin Woodward, Chris Brady and the Life Leadership business? Beware! All of the critics are completely unqualified (and many are emotionally unfit) to give their opinion!  I have yet to read an online opinion of Orrin Woodward, Chris Brady and the Life Leadership business that holds any credibility. To understand why this is, we must research the history of concept of criticism.

As it relates to Orrin Woodward, the Wikipedia definition of a “critic”

The word critic comes from Greek κριτικός (kritikós), meaning “able to discern”,[1] which is a Greek derivation of the word κριτής (krités), meaning a person who offers reasoned judgment or analysis, value judgment, interpretation or observation.[2]

 

Based upon this definition, every person (in my opinion) that has a negative word to write about Orrin Woodward and the Life Leadership business has not established themselves as a qualified source that is “able to discern”.  Even bloggers who have been involved in past business models with Orrin Woodward, but have quit, are not experts and their “time on the water” does not give them license to criticize; conversely, they are examples of bitter people who illustrate what not to do.  They teach us that the recipe for failure is to give up half way, don’t learn from your mistakes and blame others for your lack of success.

So who would qualify as a valid critic? The experts that earn 7-figures in the industry of community building (not network marketing, there is a difference) would qualify as a critic.  My guess is that all of these experts would applaud Orrin Woodward!   What about Life Leadership’s keystone product, The Financial Fitness Pack? Again, only people who are free from the Financial Matrix and teach on debt-free financial intelligence would qualify, in my opinion.  Once again, my guess is they would cheer and promote his material.

Let’s dig deeper into the roots of criticism:

 

As it relates to Orrin Woodward, Wikipedia article on “criticism”

(Emphasis added)

Criticism is the practice of judging the merits and faults of something (or somebody) in an intelligible (or articulate) way.

The judger is called “the critic”.

To engage in criticism is “to criticise”/”criticize”.[1]

One specific item of criticism is called “a criticism” or a “critique”.

Criticism as an evaluative or corrective exercise can occur in any area of human life. Criticism can therefore take many different forms (see below). How exactly people go about criticizing, can vary a great deal. In specific areas of human endeavour, the form of criticism can be highly specialized and technical; it often requires professional knowledge to understand the criticism.

To be critical meant, positively, to have good, informed judgement about matters of culture (to be cultivated, to be a man or woman of distinction), but negatively it could also refer to the (unreasonable) rejection or (unfair) treatment of some outside group (“to be critical of them”). Derivatively, “a criticism” also referred to a nice point or a distinction, a tiny detail, a pedantic nicety, a subtlety, or a quibble (the sense of what today is called a “minor criticism”). Often criticism was governed by very strict cultural rules of politeness, propriety and decency, and there could be immediate penalties if the wrong words were said or written down.

 

So for centuries, it was widely known that a critic must also be an expert on the field in which they are offering criticism. Furthermore, they were ladies and gentlemen of class that were governed by rules of politeness, propriety and decency.   These two statements disqualify just about everybody that I have read online that has offered their negative opinions about Orrin, Chris and the Life business. To me, the negative bloggers are worse than the kids that spray graffiti on the sides of buildings and trains (the reason I say worse is that at least some of the graffiti has creative/artistic flair!) The few that have at least attempted class and impartiality have only rendered their opinions in the form of unsubstantiated gossip and tale bearing.

 

Wikipedia further describes most of the “criticism” of our generation as “lousy” and “unhelpful”:

The main effect of lousy criticism is usually that, rather than clarifying things, it becomes disorienting or confusing to people. Therefore, lousy criticism is usually regarded as unhelpful, or as an unwanted distraction getting in the way of things.

What this means is that reading negative articles from unqualified sources is disorienting and unhelpful at best.  At worst, it could cloud your decision-making process and cause you to miss out on a fantastic, once-in-a-lifetime opportunity.

The critics cannot deny the Financial Matrix

If you have not read Orrin Woodward’s new book, The Financial Matrix, you have no idea what the Life Leadership business is about. Period. Compared to the investment (through investing in this information and an ongoing subscription), the returns are staggering based upon the countless number of testimonials.  People that have followed the principles are wiping out debt at a fantastic rate. Some have even reduced their debt by $20,000 (thereby reducing all of the negative income in interest required to service that debt). The ratio of negative debt erased to the cost of the Life Business system and Financial Fitness Pack is one of the best value propositions in the world today!

There is no system good enough to overcome stupidity.

As Forrest Gump said, “Stupid is as stupid does”. And today we seem to be surrounded by a world of financially stupid people (and a media designed to keep us trapped in the matrix). So I will continue to ‘charge hell with a squirt gun’ by writing my rebuttal articles to set the record straight. If you are new to this blog, here are a few back links to get you caught up:

Life Leadership: It’s history

Life Leadership scam

Climb to the Top

The truth about Orrin Woodward

You can’t watch the fist clip without watching the second–

 

Warning – The truth about Orrin Woodward may shock you!

If you are doing your research on Orrin Woodward and his business model, Life Leadership, you have landed on the right page. This article will explore Orrin Woodward, his character, his vision and the history of his business dealings the best way I know how – from multiple, first-hand testimonials. Like the old saying goes, “you can tell a lot about a person by the company that he keeps”. Therefore, I will only include quotes and commentary from people who have known Orrin Woodward for at least 14 years or longer. So let’s read what we can from the “company that Orrin keeps”:

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Bill Lewis

Bill Lewis has known Orrin for almost 15 years. His article concerning Orrin’s character and integrity is one of the best out there. I also appreciate his perspective because he is extremely logical and easy to understand where he is coming from. Check out this excerpt (you can link to the full article here):

Character

An important beginning step is to define character because some people definitely have a skewed view of what that means. Character has two parts: 1) the avoidance of doing something wrong (If a person is doing something that is wrong, then by default, he can’t be doing what is right), and 2) taking action to do what is right. Orrin has been in business for nearly twenty years, and his businesses are based on developing relationships with people. He tells people exactly what is going to happen when they decide to join his businesses. Logically, if he wasn’t telling the truth, wouldn’t the tens of thousands of people who are following him figure that out and stop following him? The fact of the matter is those people continue to follow him because his actions line up with his words. There are some that have chosen not to associate anymore, and that is to be expected when building a volunteer business. However, if Orrin was a liar, wouldn’t the masses and certainly those closest to him figure that out and stop associating? Some might be thinking right now, “But that’s because the people closest to him get a special deal.” That is a great lead into the business side of all this.

The Man

The shocking part about Orrin Woodward, the man, is that he is not only driven to succeed, but he also desires to do so in the right way, based on principles. Indeed, if something is not based on principles, then Orrin refuses to function in that environment. He is more driven to improve himself daily because he understands the principle of The Law of the Lid: An organization grows to the level of its leader; therefore, Orrin continually attacks his own thinking in an effort to learn and grow. With all of that said, he is human and, therefore, has made mistakes. But his willingness to admit those mistakes and to do what he can to fix them is extremely impressive. In a world where people perpetually blame others, Orrin, instead, accepts responsibility and focuses on improving. It’s hard to not like someone like that. His humility and his faith also separate him from the crowd. In most organizations, the person that created it makes himself the supreme being of that company. Orrin, on the other hand, usually takes a back seat in order to let others lead and receive the glory. His goal is to surround himself with the best leaders, which takes a person who understands where he comes from and possesses a humble spirit that enables him to realize that one person doesn’t have all the answers. On a personal level, Orrin has developed a successful marriage with his wife Laurie and raised four wonderful kids.

Tim Marks

Tim Marks has worked almost exclusively with Orrin Woodard for almost 15 years now. I appreciate Tim because he is a no-nonsense seeker of absolute truth. From what I can tell, the longer he works with Orrin, the more his respect for Orrin grows. Check out this excerpt from an article written a few years ago (you can link to the full article here):

Thanks to the leadership wisdom and personal mentoring from the Woodward’s, Amy and I have been job-optional, living a dream lifestyle since 2002. So, in the spirit of balancing silly nonsense with the facts, let’s do a quick refresher on just a few of Orrin’s impressive list of accomplishments.

Orrin Woodward’ accomplishments include:

Orrin Woodward is the co-author of the New York Times, BusinessWeek, and USA Today best-selling book, Launching a Leadership Revolution

He is an honored alumni of the esteemed Kettering University for his incredible entrepreneurial achievements

He was ranked #6 in 2011 on the Top-30 Leadership Guru list, alongside other world-class authors and thought leaders such as Stephen Covey and John Maxwell

He was ranked #20 on the Inc. Magazine Top 50 Leadership and Management Experts, alongside John Maxwell, Stephen Covey and Ken Blanchard!

There have been thousands of books published by the leaders in other networks, but how many have made the NY Time best-seller list? Less than can be counted on one hand!

So, the tomato-throwers can’t knock the fact Orrin is a best-selling author, and they can’t knock the fact he is ranked as a top leadership guru in several different lists.

 Holger Spiewak

Holger Spiewak has also known Orrin Woodward for almost 15 years. Like Bill Lewis, he is highly logical and writes with an almost scientific perspective. From what I can tell about Holger, if there were a problem, he would be one of the first to be a whistleblower. Check out this excerpt (you can link to the full article here):

14 years ago I met Orrin Woodward and Chris Brady through my friend Bill Lewis.  Ever since I met them their example has inspired me to do what is RIGHT.  Now, I am not claiming that Orrin and Chris are perfect, however, in my 46 years in this world I have met thousands of people from all walks of life and Orrin and Chris’ character and integrity has been second to none.  Being around these gentlemen in many situation, both in public and in private, their willingness to do what is right, even if it costs them, has been AMAZING, for lack of a better word.  On November 11, 2011, Orrin and Chris (together with Rob Hallstrand, Bill Lewis, Tim Marks, George Guzzardo, Claude Hamilton, and Dan Hawkins) founded and launched the LIFE Leadership company.  This happened after almost 2 decades of Orrin and Chris working on developing the BEST business concept the world has ever seen.  The continuous improvement is still ongoing.  Orrin is a genius and I truly believe that he is going to be the next Sam Walton.  Chris Brady recently announced that, after Orrin approached him with this idea, he would step back from his responsibilities of working in the field of LIFE Leadership to find and develop leaders of compensated communities, and become the CEO of LIFE Leadership.  Wow, here is a man true to his calling and I believe when the history books are written, Chris will be the Steve Jobs of LIFE Leadership.  Call me crazy but we will talk again in 50 years.

 

These are just a few examples. I know that there are thousands more people who have known Orrin Woodward for many years; and they would happily line up to give testimony to the difference that the Woodward’s have made in their life – personally and professionally. They are the real deal. This is why the article came with a warning – because it is shocking to find a real leader worth following in this day and age. So I am excited that you are doing your due diligence. The next step is to go meet some of the leaders at a live seminar near you. You won’t be disappointed!

#SetTheRecordStraight

Climb to the Top – Forbes got it wrong in 2008

Before you believe everything you read about the “Climb to the Top” article by Forbes online, make sure you check their facts. Beginning with their opening statements, the authors showcase their ignorance about the networking industry and made it clear that the goal was to publish a twisted version of the truth resembling propaganda at great risk of being libel. Since 2008 (when the original article was written) Orrin Woodward has been busy using “inter-sectional innovation” to create a brilliant business model known as Life Leadership.  Check out clips from these 4 rebuttal articles to Forbes:

Chris Brady Blog

At the time of the article, Orrin Woodward was in a major legal dispute with Amway/Quixtar. Somehow, this important fact was not mentioned.

At the same time, Amway was funding a major advertising campaign in Forbes (no links online, but see 2008 Forbes Magazine for Amway ads).

Some of Amway’s principals were supporters of Steve Forbes and his political aspirations. (Click here)

Of all the people the journalist interviewed for the article (Orrin gave her complete access to everyone in his organization), the only person she quoted from her many interviews (other than Orrin himself and one guy standing in line to attend a meeting), was the negative husband of a woman in Orrin’s team that had never attended a single event, nor participated in any way. In contrast, not one of the many positive people interviewed were even mentioned.

When Orrin invited the journalist to his company’s international convention, offering her full back-stage access to everything and everyone, she politely declined because she had purchased tickets to attend a Willie Nelson concert instead.

The journalist referred to Network Marketing as “pyramid selling schemes,” proceeded to give a very incorrect description of how they supposedly function, and then wrote, “sounds like a chain letter, doesn’t it?”, even though networking companies operate legally in all 50 states every business day.  AND Forbes itself has done many positive (or at least professionally balanced) articles on the industry, as recently as last month (Click here).

 

MLM help desk

“One parting thought Orrin Woodward was in the middle of a multi-million dollar lawsuit against Amway at the time this article was written. Amway founders are some of the largest donators to the Republican Party… Steve Forbes is a former Republican Presidential Candidate and long time friend of the family. Plus Amway has been a long time client of Forbes Magazine.”

 Marc Militello blog

I asked Orrin how this unprecedented interview came to be.  He said, “Shortly after joining Monavie, I received a call from the Team office stating that Forbes had contacted  me asking for an interview about Team.”  He continued, “Why would Forbes want to do an article on a small, $42 million dollar company?  Especially when it was in the middle of the legal battle of its life?”

Being part of the process myself, I remember Woodward telling me the interviewer asked questions about  Team being a pyramid, which anyone who knows anything about pyramid law would know it is nowhere near being a pyramid scheme.  She also wanted to know why is it that some people don’t make money and others do.  Other questions focused on how much did it cost to be a member of Team and so forth.  Woodward continued to explain that Team wasn’t a MLM, it only supplied the support for those building one; but that seemed to fall on deaf ears.

It became obvious to both of us, based upon the question content, that his interview wasn’t about finding the good in Team.  Regardless, Woodward knew he had nothing to hide and answered all the questions truthfully and completely.  I know that Woodward personally invited the interviewer to the Columbus Major as a VIP, but she already had tickets for a Willie Nelson concert and had to turn the offer down.

I also remember my interview, which lasted for 40 minutes.  I actually thought my interview went really well. She asked a lot of great questions.  I told her how I was able to get out of massive amounts of debt, how my marriage was dramatically improved, how I thought Orrin Woodward was an amazing leader, and that I thought the Team business was the best financial decision I’d ever made.  Interestingly, not a single word of that 40 minute interview was used.  Instead, a short quote jabbing Team about a man and woman who had gotten divorced due to her involvement in Team and Amway was used instead.

As it turns out, the man quoted in the Forbes article was an atheist and the woman a Christian.  But the man claimed in the article the divorce was blamed on her involvement with Team.  Why would Forbes choose to quote this person and not me?  Or better yet, any of the thousands who believe that Team has strengthened their marriage?  Had the interviewer attended the convention she could have asked any number of people the blessing Team has been in their lives.  And yet all that was used was one negative quote about a divorce.

Meanwhile, I began asking my own questions. What led the reporter to take this article in the first place? What was her background in the leadership field and did she understand the moral dimensions from a Christian perspective? She admitted she had never heard of John Maxwell (the #1 leadership teacher) nor, even though living in Chicago, had she ever heard of Bill Hybels (pastor of Chicago’s largest church.)

 Orrin Woodward Blog

Every reputable network marketing organization separates itself from pyramid schemes and scams by ensuring significant sales to outside customers of its products. Impressively, LIFE Leadership has over 40% of its monthly subscriptions going to customers who are not even part of the compensation plan. This is a testament to just how good the leadership materials are from LIFE.

Sadly, some people have drawn the conclusion that network marketing is like a lottery where only a few draw the winning ticket and everyone else loses. In truth, I was one of those people until I took the time to study the numbers myself. Here is my story of how I went from a community building skeptic to building one of the largest leadership communities in North America.

 

I would also encourage you to read the condensed business history of Orrin Woodward and his amazing band of mighty men (here is the link).  As Life Leadership moves towards a billion dollar plus company, eventually Emily Lambert, Klaus Kneale and Forbes will have to write a detraction and an apology letter to Orrin Woodward this amazing group of leaders known as Life Leadership.

#SetTheRecord Straight